Skift Global Forum Preview: IHG’s Chief Customer Officer on Making Hotels Legible to AI

Skift Take: Heather Balsley is making IHG legible to the AI models while arguing the models will never own the guest. Two bets, one strategy, at Skift Global Forum

Originally reported by Skift

Read the full story at Skift →

Related updates

India tourism faces 11 million worker shortfall: CBRE Report
Top Middle East leaders – Sandeep Walia at Marriott International
Grand Hyatt Bali appoints Sebastian Fischoeder as hotel manager – Travel Daily Media
Top Middle East leaders – Abdulaziz Ali Al-Mawlawi Visit Qatar
Hospitality Financial Leadership: The First Fifty – Hotel Online