RateGain identifies 10 friction points undermining European hotel direct bookings

BARCELONA – European hotel direct bookings face growing digital challenges, according to new research from RateGain Travel Technologies Limited. The company identified 10 friction points affecting hotels across 12 European countries. These barriers range...

RateGain identifies 10 friction points undermining European hotel direct bookings

BARCELONA – European hotel direct bookings face growing digital challenges, according to new research from RateGain Travel Technologies Limited. The company identified 10 friction points affecting hotels across 12 European countries. These barriers range from poor search visibility to pricing

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